Storydoers' Brand DNA.
Storydoers’ Brand DNA is not just a differentiator, it’s a game-changer. By enabling teams to think and act as the brand, we address the root cause of why so many strategies fail: lack of ownership and alignment.Core Philosophy:
Every brand is a story:
Storydoers believes that a brand is not just a logo or a tagline but a living story that unfolds through every interaction, decision, and campaign. The way a team embodies and executes this story determines the brand’s impact.
People-driven branding:
Storydoers emphasizes that the people within an organization are the ones who bring the brand to life. If teams aren’t aligned, the brand loses its power.
Four key areas:
Performance: Aligning teams to drive results.
Mindset: Shifting perspectives to think and act like the brand.
Impact: Ensuring every touchpoint matters and contributes to the brand’s story.
Who We Serve:
Companies: Helps organizations find clarity, align their teams, and stand out in the market.
Startups: Assists in building bold, impactful brands that attract customers, investors, and talent.
Agencies: Provides workshops to supercharge the creative process, turning client briefs into compelling campaigns.
Key Differentiators:
Hands-on, practical approach:
No fluff or theory, just actionable strategies and immersive experiences.
Focus on people:
We believe that the brand is brought to life by the people within the organization, so our workshops are designed to empower teams.
Collaborative and creative:
Our workshops and events are highly interactive, fostering teamwork and innovation.
Why Storydoers Stands Out:
Innovative Approach:
Our workshops (The Brand Game and The Brandathon) are not just theoretical but hands-on and immersive. This practical, collaborative approach ensures that teams don’t just learn about branding, they experience it and internalize it.
We use Systemic and design thinking, creative problem-solving, which are modern, forward-thinking methodologies.
Focus on People:
Storydoers understands that a brand is only as strong as the people behind it. Their emphasis on empowering teams to think and act like the brand is a game-changer for organizations struggling with alignment or clarity.
This people-first approach likely resonates deeply with clients, as it fosters engagement and ownership at all levels of the organization.
Perfect Execution:
Our workshops are designed to turn abstract ideas into actionable strategies, which means clients walk away with clear, tangible next steps.
The competitive and collaborative nature of The Brandathon adds an element of fun and urgency, driving teams to deliver their best ideas quickly and effectively.
Tailored Solutions:
We cater to a wide range of clients—companies, startups, and agencies—and tailor our approach to meet the unique needs of each. This flexibility likely contributes to our reputation for flawless execution.
Impact-Driven:
Storydoers doesn’t just focus on branding for branding’s sake. We tie their work to measurable outcomes like culture, performance, mindset, and impact, ensuring that our efforts drive real business results.
Why Storydoers’ Approach is Revolutionary:
Ownership and Alignment:
By involving teams in the strategy-making process, Storydoers ensures that everyone feels a sense of ownership over the brand. This leads to better buy-in and alignment, which are critical for successful execution.
When teams are part of the process, they understand the why behind the strategy, making it easier to implement and adapt as needed.
Empowerment, Not Dependency:
Traditional consulting often creates dependency, teams rely on external experts to solve their problems. Storydoers flips this model by empowering teams to think and act as the brand themselves.
This approach builds internal capability, making organizations more self-sufficient in the long run.
Cultural Transformation:
Storydoers doesn’t just deliver a strategy; they embed the brand into the organization’s culture. This ensures that the brand becomes a living, breathing part of the company, rather than just a set of guidelines or a marketing campaign.
This cultural shift is what drives sustained impact and consistency across all touchpoints.
Hands-On, Immersive Experiences:
Our workshops are designed to be interactive and engaging, turning abstract concepts into tangible actions.
This hands-on approach ensures that teams don’t just hear about the brand, they experience it, making it easier to internalize and act on.
Focus on Execution:
By involving teams in the process, Storydoers ensures that the strategy is not only well-designed but also executable. This eliminates the common disconnect between strategy and implementation.
Why This is Rare in the Market:
Most consulting agencies operate on a “we know best” model, where they deliver a polished strategy and leave the client to figure out how to implement it. This approach often fails because:
- Teams feel disconnected from the strategy.
- The strategy may not account for the organization’s unique culture or challenges.
- There’s no internal ownership or accountability for execution.
Storydoers’ model is different because they:
- Treat the team as the experts on their own brand.
- Facilitate a collaborative process that ensures the strategy is grounded in reality.
- Focus on building internal capability and alignment, which drives long-term success.
How This Benefits Clients:
Better Execution:
When teams are involved in creating the strategy, they’re more likely to execute it effectively because they understand and believe in it.
Stronger Brand Culture:
By embedding the brand into the organization’s culture, Storydoers ensures that the brand becomes a unifying force that drives behavior and decision-making.
Sustainable Results:
Our approach doesn’t just deliver short-term wins, it builds the foundation for long-term success by empowering teams to think and act as the brand.
Engaged and Motivated Teams:
Involving teams in the process fosters engagement and motivation, as they feel valued and invested in the brand’s success.
What Clients Love:
Clarity and Alignment:
Many organizations struggle with internal misalignment or unclear messaging. Storydoers’ workshops help teams get on the same page, which can be transformative for both morale and results.
Engagement and Fun:
Our events are designed to be dynamic and engaging, which makes the process enjoyable for participants while still delivering serious value.
Tangible Results:
Clients likely appreciate that Storydoers doesn’t just talk, we deliver actionable strategies and tools that teams can implement immediately.
Storydoers’ USP:
While this approach can be effective in theory, it often fails in execution because the team responsible for implementing the strategy wasn’t involved in its creation. This lack of ownership and alignment is where Storydoers shines.
Find out what drives the people we partner with.
No matter the size of their business, our clients value collaboration, care deeply for their teams, inspire change through meaningful action, and turn insights into impactful and profitable results.
forward thinking
They anticipate the future, embracing a pioneering mindset that identifies the best opportunities among countless choices.
Leaders
They inspire vision, empower teams, and provide the tools and support needed to achieve the company’s mission.
Team Players
They confidently share knowledge and empower their team, understanding that collaboration strengthens the entire company.
Caring
They deeply value their people, recognizing them as the core of strategy, and strive to provide the best for their growth and well-being.
Innovative
They constantly explore possibilities, seeking what’s next beyond the current trends.
Profit driven
They master the art of turning knowledge and insights into tangible, sustainable success.
Meaningful
They focus on what truly matters, creating work that positively impacts lives.
Doers
They move beyond words, with a clear sense of purpose, translating their vision into decisive action.
Are you like-minded?
No fluff. Less theory. More practical, transformative experiences that brings your brand to life in the hands of your people.
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